# Marketing Copy Patterns ## Headlines ``` Write 5 headline variations for [product]. Frameworks: 1. How to [benefit] 2. [Number] ways to [solve problem] 3. The secret to [outcome] 4. Why [audience] love [product] 5. [Timeframe] to [transformation] ``` ## Product Descriptions ``` [Name, features] [Demographics, pain points] Write description that: - Opens with benefit (not feature) - Addresses [main objection] - Social proof placeholder - Clear CTA - Tone: [brand voice] - Length: [word count] ``` ## Email Subject Lines ``` Generate 10 subject lines for [campaign]. Mix approaches: - Curiosity gap - Urgency/scarcity - Personalization - Question format - Number/list Under 50 chars. Test 2-3 with emojis. ``` ## Ad Copy ``` Platform: [Google/Meta/LinkedIn] Objective: [awareness/conversion] Character limit: [limit] Create [N] variations with: - Hook (first 5 words critical) - Value proposition - Social proof element - CTA matching platform norms ``` ## Landing Pages ``` [Product/service] [signup/purchase/download] Write sections: 1. Hero headline + subhead 2. Problem agitation 3. Solution introduction 4. 3-5 benefit bullets 5. Social proof 6. CTA with urgency 7. FAQ (3 objections) ```