# Marketing Copy Patterns
## Headlines
```
Write 5 headline variations for [product].
Frameworks:
1. How to [benefit]
2. [Number] ways to [solve problem]
3. The secret to [outcome]
4. Why [audience] love [product]
5. [Timeframe] to [transformation]
```
## Product Descriptions
```
[Name, features]
[Demographics, pain points]
Write description that:
- Opens with benefit (not feature)
- Addresses [main objection]
- Social proof placeholder
- Clear CTA
- Tone: [brand voice]
- Length: [word count]
```
## Email Subject Lines
```
Generate 10 subject lines for [campaign].
Mix approaches:
- Curiosity gap
- Urgency/scarcity
- Personalization
- Question format
- Number/list
Under 50 chars. Test 2-3 with emojis.
```
## Ad Copy
```
Platform: [Google/Meta/LinkedIn]
Objective: [awareness/conversion]
Character limit: [limit]
Create [N] variations with:
- Hook (first 5 words critical)
- Value proposition
- Social proof element
- CTA matching platform norms
```
## Landing Pages
```
[Product/service]
[signup/purchase/download]
Write sections:
1. Hero headline + subhead
2. Problem agitation
3. Solution introduction
4. 3-5 benefit bullets
5. Social proof
6. CTA with urgency
7. FAQ (3 objections)
```