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english/.opencode/skills/copywriting/templates/copy-brief.md
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2026-04-12 01:06:31 +07:00

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Copy Brief Template

Project Info

Field Value
Project
Deliverable
Due Date
Writer

Audience

Who: Pain points: Goals: Awareness level: (Unaware / Problem-aware / Solution-aware / Product-aware)

Copy Details

Type: (headline / email / landing page / ad / social) Tone: (professional / casual / urgent / playful) Length: Primary CTA:

Key Messages

Proof Points

Constraints

  • Must include:
  • Must avoid:
  • Brand voice notes:

Formula to Use

[ ] AIDA [ ] PAS [ ] BAB [ ] 4Ps [ ] FAB

Success Metrics